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TTC merchandise contract

cross-posted on the Spacing Wire

John Lorinc has a piece in the Globe and Mail today about the TTC’s lack of good merchandise available to the public. And the Spacing buttons are part of the article’s analysis.

No one expects the sale of branded transit merchandise to save the TTC from its money problems. But some transit watchers are asking whether the commission has paid enough — or indeed any — attention to sexing up its brand, especially in light of the success of agencies in New York, Los Angeles and London, where hip, branded merchandise sells briskly in transit stores and on the Internet.